Market Share Calculator

Identify exactly how much potential revenue you are leaving on the table for competitors based on local search volume and industry standard conversion rates.

Parameters

Select your location and industry to pull historical 2025 volume data.

Ready for Analysis

Select your criteria and click calculate to see the missed traffic volume.

How it Works

We pull historical 2025 search volume data for specific keywords in your region. By applying industry-standard CTR (Click-Through Rate) benchmarks for the top 3 Google positions, we can estimate how many potential customers you are missing by not ranking.

The Cost of Inaction

Every missed click is a warm lead landing on a competitor's site. Over a 12-month period, even a small 5% capture of this volume can result in hundreds of thousands of dollars in attributed revenue for most service-based businesses.

Data Precision

Our multipliers are adjusted for population density and local competition levels in the Halton and GTA regions. This ensures your analysis is based on realistic, localized numbers rather than generic national averages.

Industry Insights

In highly competitive markets like Home Services and Professional Practices, the top 3 organic results capture nearly 60% of all search traffic. If you aren't appearing in the "Map Pack" or the first few organic spots, you are effectively invisible to the majority of your local market.

This calculator uses a conservative 30% aggregate click-through rate to estimate missed opportunities. In reality, the loss may be significantly higher if your brand lacks authority or has poor review visibility.